Amazon PPC software
Amazon PPC software that shows its work
Autonomous bidding across twelve marketplaces, with a readable reason behind every change. Watch it decide on your real account for 30 days before it touches anything.
What it doesWhat the software does
Amazon PPC automation is a crowded category and most of it is judged on results you cannot audit. These are the four mechanisms that decide whether the results are trustworthy.
Bidding that reads the whole account
Sixteen specialised agents split the work — a Strategist setting direction, a Tactician moving bids, a Sentinel watching stock cover, a Semantic agent reading search terms across languages. They share one blackboard, so a bid change accounts for what the others already know.
A decision trace on every bid
Every change writes down what it saw, which rule fired and what the arithmetic was. You can read the twenty-one steps behind a single bid, and export the lot as CSV. Nothing is a black box you have to take on trust.
Seven safety gates before Amazon sees anything
Budget caps, bid ceilings, per-marketplace circuit breakers and stock-out protection all run before a change is submitted. A gate that trips stops the change and records why.
Simulation Mode — watch first, for 30 days
Connect a real Amazon Ads account read-only and watch the system decide without letting it act. You see the bids it would have set and the reasons it would have set them. No card, and disconnecting takes one click.
Simulation Mode
Thirty days of watching it decide, before it decides anything
Every PPC tool asks you to believe a claim about performance before you can test it. Simulation Mode inverts that. You connect your Amazon Ads account read-only, and the full engine runs on your live data with acting switched off — the same sixteen agents, the same safety gates, the same decision traces, just no submissions to Amazon.
What you get is thirty days of evidence about your own account: the bids it would have set, the search terms it would have cut, and the written reasoning for each. If the reasoning does not convince you, you have lost nothing but an OAuth grant you can revoke in one click.
- Free for 30 days — no card, no invoice, no sales call
- Read-only: it cannot change a bid even if you ask it to
- Your real account and your real data, not a demo set
- Disconnect in one click, from either side of the OAuth
A flat fee, never a percentage of your ad spend
Most Amazon PPC software charges a percentage of the spend it manages, usually above a threshold. That structure pays the vendor more as your spend grows, whether or not the growth was profitable — the tool’s incentive and yours point in different directions exactly when the account gets big enough for it to matter.
Mirox charges a flat monthly fee by tier and takes no share of spend at any volume. Simulation Mode is free for 30 days. The pricing page lists what each tier includes; the fee calculator prices a year under both models at your own spend.
What you never pay
- · A percentage of ad spend, at any tier or any volume
- · A setup fee, an onboarding fee or a minimum term
- · Anything at all during the 30 days of Simulation Mode
Compare, calculate, or read a real decision
Mirox vs the alternatives
Feature by feature against Pacvue, Perpetua, Teikametrics, Quartile and Ad Badger, with each vendor’s published pricing.
Flat fee vs % of ad spend
A year of tool fees at your spend, under four pricing models.
ACoS, ROAS and TACoS calculator
All three from one month of figures, plus the break-even your margin sets.
A complete decision trace
Twenty-one steps behind one bid, with the arithmetic for every line.
Free Amazon PPC audit
Twelve checks on your account, and the spend figure above your own ACoS target.
The best Amazon PPC tools in 2026
The category compared by pricing model, with what each one publishes and what it does not.
Questions this raises
- What does Amazon PPC software actually automate?
- Bid changes, negative keywords, search-term harvesting, budget pacing and dayparting — the work an account manager does weekly, run continuously instead. What separates tools is not whether they do this but whether you can see why they did it. Mirox writes a readable trace for every decision; most tools report the outcome and not the reasoning.
- How much does Amazon PPC software cost?
- Mirox charges a flat monthly fee by tier — $169, $449 or $999 (€149, €399 or €899) — and never a percentage of ad spend. Most of the category charges a percentage, typically 3% or more above a spend threshold, which means the tool earns more when your spend rises whether or not your profit does. The pricing calculator on this site prices a year under both models at your own spend.
- Is there a free trial?
- Simulation Mode is free for 30 days and needs no card. It is not a limited trial of the paid product — it is the full decision engine running on your real account with acting switched off, so what you are evaluating is the actual reasoning rather than a demo dataset.
- Which marketplaces does it support?
- Amazon DE, FR, IT, ES, NL, BE, PL, SE, UK, US, CA and MX. Marketplace handling is native rather than a translation layer over a US-only tool: the Semantic agent reads search terms in each market’s own language, and the safety gates are set per marketplace rather than globally.
- Do I need to give up control of my account?
- No. Caps and ceilings are yours to set, Simulation Mode runs read-only for as long as you keep it there, and the OAuth connection to Amazon Ads can be revoked in one click from either side. Every change the system makes is logged and reversible.
- How is this different from hiring an agency?
- An agency brings judgement and costs a retainer plus, usually, a percentage. Software brings consistency and costs a fixed fee. The honest answer is that they are not substitutes at every size — a comparison of the two, including when an agency is the right call, is in our guide to choosing an Amazon PPC agency.
Ready when you are
Watch it run your account for thirty days. Then decide.
Simulation Mode connects read-only, reasons over your real data, and writes down every decision it would have made. No card, and one click to disconnect.
30 days free on Simulation Mode · no card required · connect and disconnect in one click