VAT compliance · Europe

hellotax

hellotax offers online VAT Registration & VAT Filings to reduce your workload of Amazon and other eCommerce sellers in Europe.

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How we help: hellotax has a team of 70 employees and 30+ VAT experts and native accountants across Europe which can register for VAT and OSS across Europe. Once the VAT is ready we connect to Amazon or Shopify through API and we pull all the sales data that is need to fill the mandatory VAT reports in the following markets in Europe: UK, ES, FR, NL, DE, PL, CZ,SK,AT,IT,SE

Who we help: Any business or ecommerce brand who is selling physical goods or products in Europe.

Selling into Europe means holding stock in more than one country, and holding stock in a country generally means being registered for VAT there. Pan-European FBA can put your inventory in seven countries without you deciding to, and each one carries its own registration, its own filing calendar and its own idea of what a correct return looks like. The One-Stop Shop return replaced a stack of individual ones in 2021 without removing the need to be registered where your goods physically sit, and the UK sits outside the EU VAT system entirely. Most sellers discover all of this after the fact.

The Amazon case is the one our sellers arrive with, and we send them there because it is the question we get asked that is furthest from what we do, and the one where a wrong answer is most expensive. A seller who guesses at VAT registration does not find out for a year, and then finds out with interest. It is not a problem an advertising system can help with, and pretending otherwise would waste their time and ours.

The arrangement runs both ways: they list Mirox on their partner directory, we list them here, and each of us earns a share when a customer we introduced stays. Neither side of that changes what a seller pays. It is disclosed because a recommendation with money behind it should say so.

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Discount for Mirox sellers15% off with code MIROX

The other half

Compliance is theirs. The ad budget is ours.

Once the listings are live and the VAT position is sound, the question becomes what the advertising budget does with itself. Mirox runs Amazon PPC as a set of agents that bid, negate and pace to a target — and shows the reasoning behind every decision, so you can audit it rather than trust it. The two problems do not overlap, which is exactly why we are comfortable pointing at each other.

See what Mirox costs